It takes a lot of efforts and hard work on the part of a person who starts a new business. People have to keep their determination level high and have to play smart for making their new business successful so that they can reap huge amount of profits out of that in a minimum time span. However, this is not the case with all the people. There are many who have to face a lot of difficulties and challenges in starting an altogether new business and to take it up to great heights. In fact, there are many businesses that are shut down in the initial stage of start up itself due to poor business planning. Some of the challenges that they have to face include poor business planning, marketing strategies that are not possible to be executed, unachievable targets and many other such factors. To deal with all such challenges, there are many people who prefer to take the help of new business coaches.